We are pleased to announce Dynamic Badges for Native Product Ads, a new distinctive feature making them better than ever. Native ads are high performing, non-obtrusive ad units which adapt itself to the look and the feel of the app where they appear. While this format greatly improves the end user experience, its prescriptive format limits marketing team’s creativity with respect to showcasing the relevant information in product ads. The “Dynamic Badge” feature helps improve the marketing message for the end users by overlaying key product attributes such as brand name, product price, discount, etc. onto the main native ad image in real-time, significantly improving the click-through rate (CTR) and conversion rate.